Cewez MyBlocks

A strong brand for a smart port solution

Our services

Branding
Design tools

The client’s request

MyBlocks by Cewez, the social office for dock workers, is an innovative platform that helps planners and payroll officers in the port make administration faster, simpler, and safer. For the branding and communication tools, they were looking for a partner who could powerfully translate their story to the target audience. We took on that role.

Our solution

We developed a complete branding approach that positions MyBlocks as a user-friendly, reliable, and future-oriented solution. From visual identity to online presence and gadgets, every element consistently and clearly communicated what MyBlocks has to offer.

A rock-solid website

We started by developing a new website that clearly presents the platform’s modules and responds to the needs of the target audience. The design is clean and fresh, allowing visitors to immediately see the added value of MyBlocks. Our copywriter took care of the content.

Bringing the story to life

To truly bring the platform to life, we created a live-action video in which colleagues from Cewez, PSA, and ICO explain how they use MyBlocks. No dry technical explanations, but recognizable situations that immediately make the benefits of the platform clear.

From campaign visuals to a sliding puzzle

We designed a powerful campaign visual that captures the essence of MyBlocks. In addition, we created creative gadgets such as a notepad, a pen, and a sliding puzzle that literally put MyBlocks into the hands of the target audience. With this branding and communication strategy, MyBlocks gained a professional, consistent, and appealing look. The platform was not only built to be technically strong by the developers, but also positioned visually in a solid and compelling way in the market.

More info? Demo? +32 59 34 02 80 – info@denkie.com.

DENKie Toolboxies Closed Loops zorgt ervoor dat veiligheid niet bij één uitleg stopt, maar dat mensen veilig blijven werken, beter opletten en minder fouten maken.

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