Sterckx

Lock like a champion at Sterckx

Our services

Creation label
Mascot
Animationvideo
Translations

The client’s request

Sterckx is a composting company that sells mushroom substrate and casing soil. The family business was founded in 1967 and has been passed down from generation to generation. Now, their safety story was also in need of a fresh new look! Sterckx approached DENKie for this rebranding, in combination with the launch of a safety video.

Our solution

After an on-site meeting, we got to work at DENKie to summarise the essence of the company in its branding. This resulted in the mascot Champ, who values safety and well-being within the company to the core. Together with Champ, we started working on an animated video about the locking procedure and the creation of the label “Safety makes good soil”.

Correct locking ensures safe working practices

Accidents can happen quickly during cleaning or maintenance work on machines. By applying a correct lockout procedure (LOTOTO), this can be prevented as much as possible. DENKie created an animated video in which mascot Champ and the Sterckx characters demonstrate how to lock out machines correctly so that work can be started in complete safety. Concise and clear! We also made the video available in Dutch, French, English and Portuguese so that employees who speak other languages can also lock out machines safely.

Would you like to learn more about safe and correct locking? Be sure to watch this Toolboxies video about the LOTOTO procedure! Watch the video, take the test, and be inspired!

Cultivating safety

To promote the campaign within the company, we created a poster with a QR code that links to the video. An attractive visual makes it clear at a glance what the campaign is about, but the accompanying copy adds even more context.

More info? Demo? +32 59 34 02 80 – info@denkie.com.

DENKie Toolboxies Closed Loops zorgt ervoor dat veiligheid niet bij één uitleg stopt, maar dat mensen veilig blijven werken, beter opletten en minder fouten maken.

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