A good underlying chemistry, thanks to VIC
Wolves can teach us a lot of things. They learn from each other and work together, no matter what. They also care for each individual wolf and at the same time care for the entire pack, which is exactly what Campine wanted to achieve. The firm’s mascot is a wolf called VIC (which in Dutch stands for ‘Veiligheid In Campine’ or ‘Safety in Campine’), and this safety is incredibly important. We created a fantastic launch video in which VIC presents himself to the Campine employees and gives them some tips and tricks on safety.
PPE in their element
We also created attractive animated videos on important safety topics for Campine. For instance, we made a video on PPE (personal protective equipment). This video highlighted the difference between PPE in plastic and PPE for anyone who works with metals.
Fire-resistant handles
Another training video provided a refresher on the fire regulations. The firm’s mascot VIC was helped out in this animation by several Campine characters. Thanks to their inclusive nature, all employees were able to identify with one of the characters. In this way, DENKie builds an optimal safety format for Campine which is useful for all of its employees.
